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What digital transformation?

A digital transformation refers to the adoption of digital processes and tools to achieve strategic business goals. It’s a complex, multifaceted process that represents a massive cultural shift in the workplace and changes that affect every part of an organization.

Digital transformation will look different for every company. However, in general terms, we define digital transformation as the integration of digital technology into all areas of a business resulting in fundamental changes to how businesses operate and how they deliver value to customers.

Digital transformation examples.

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Why does digital transformation matter?

A business may take on digital transformation for several reasons. But by far, the most likely reason is that they have to: It's a survival issue for many.

“Businesses don't transform by choice because it is expensive and risky. Businesses go through transformation when they have failed to evolve.” - Howard King

In a nutshell, the potential of digital transformation is wide and varied, with projects that range from modernising systems to evolving the core processes of an organisation.